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In the country of brakeless opportunities Dotz again was the highspeed-racer. The tuning company whirled the Essen Motor Show 2011 with a truckload of product news. 
New was foremost the Dotz booth at 44th issue of Essen Motor Show, which is still ongoing till 4th December. The concept laid focus to the increasing numbers of online-users.
The quiet star at the booth: the Toyota Supra RZS from Dotz teamrider Dominic Tiroch. The noble samurai was – also thanks to the new 19 inch Fast Seven – a much gazed object.
But there were still some other news taking care of a squeezing crowd in front of the Dotz fair stand:
We´ve got a special edition of the new rim, the Dotz Fast Seven drift, for instance. And of course Anna, Dotz girl 2012.
Anna also brought the fifth issue of the Dotz Mag to Essen.
Also seen in Essen: Dotz Teamrider Andi Brewi. The mountainbike-pro lifted the new suv-rim Territory in a short brake. Andi is going to ride his bike in the upcoming issue of „Wetten, dasss...“, coming to the screen 3rd December.
Before that Anna and Andi have signed hundreds of posters for the gathering fans.
Meanwhile the Dotz crew decided that the bar tables at the booth had the wrong design. So they tuned it with a sticker bomb.
The main focus at the booth design was as mentioned the new interactive world of Dotz. Next to the relaunch of the homepage also the app is new as well as...
... the QR Code, which sends you directly to the specific site at dotzmag.com after you scanned the code provided next to the rim.
Next to all these news the most important performers got the right setting: the current wheel range from Dotz, which was extended with five designs this year.
But also besides the Dotz booth there were a lot of highlights to see in Essen.
Like last year the Motor Show had four main cornerstones. One of those was motor sports. Ford Racing brought on this occasion a Focus RS with 305hp, which is in action at Germanys long distance championship.
A part of the exhibition was dedicated to car designs. One of those was this Sbarro Evoluzione. The students of Espace Barro-school have assembled a 1.8 liter turbo-engine from Audi into this fiberglass-chassis for three passengers. The car weighs a mere 800kg.
Right next to it a focus was set to the 100th issue of legendary Monte Carlo rally. One of the main actors was the Mini Cooper S, which won the rally 1964 with his 1071cubic centimeters and 92hp.
And also the most important car manufacturers from Germany came to Essen. Among those BMW with a showcase of his performance parts.
Besides that the main focus of the fair is and will be tuning. Never mind, if private customized like this gull-winged Golf or...
..the best tuning companies from all over the country. AC Schnitzer showed a M Coupe of a BMW 1, which was enhanced to 400hp.
Techart displayed their refinement options for Porsche with a bodykit for the Cayenne turbo.
Dragster, hotrods and freaky bikes like this Hemi Trike weighing 1225kg and rushing with 320km/h round over Essen Motor Show with the 2011 slogan „for drivers and dreams“.
posted: 29.11.2011