Dotz co-operation partner Merchzilla declared Dotz Days at his shop in Vienna. The concept store offered a conglomeration from the merchandise of the tuning brand.
Merchzilla, Vienna-based textile and design agency, reliable partner for the Dotz clothing series for five years now, transformed the concept store next to Viennas main shopping street, the Mariahilfer Street, into a Dotz pilot project.
This had some surprising effect, cause nobody around here expected something like this, says Merchzilla-boss Milan Simic.
The Dotz merchandise is designed, high quality printed at an in-house textile printing press and distributed by Merchzilla for some years now.
The fashion allrounder – design, production and marketing exist under one umbrella – is promoting labels on a high quality level.
And at Dotz the whole label just fits, says Milan. „People get in touch to the Dotz design by getting to know the clothing.“ Merchzilla got a good load and a good load of good feedback for the Dotz Days at the concept store.
This way the rims of the tuning brand become generally known to customers not fully acquainted to the tuning scene.
And on top of that the „clothing line is just cool“, states the Merchzilla-boss, who can offer an added value with his company for every customer as Dotz is.